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Expression of Interest from PR firms

National Aviation Company of India Ltd. desires to engage the services of an experienced PR firm to work closely with the media and other stake holders, with a view to enhance the public and media perception of Air India.

The selected firm will provide end-to-end solutions in implementing national and international level image enhancement strategy approved by Air India; focusing mainly on media relationship management. The solutions would broadly cover areas of corporate achievement, CSR activities, special events, as well as nurturing and sustaining stakeholder relationships.

Expressions of Interest are invited from firms that meet the criteria listed below:

Essential: At least 10 years’ experience in PR practice
Offices in Mumbai and Delhi and branches in other cities (Foreign branches will be an added asset)
Annual turnover of minimum Rs.5 (Five) crores per year for last five years
Experience in handling PR for airline clients

Full particulars of the profile of the firm, its partners along with details of
  • their experience in serving airline clients
  • number of staff proposed for dedicated client services to Air India and
  • copies of audited accounts for last 3 years
    may be sent in sealed envelope (Marked Expression of Interest from PR firms) to General Manager (CC), Corporate Communications Department, National Aviation Company of India Ltd., 14th Floor, Air India Building, Nariman Point, Mumbai – 400021 to reach before close of office hours on Friday, 23rd July 2010.
The airline reserves the right to reject any offers without assigning reasons thereof.
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